With the Barbie fever continuing ever since the live-action Margot Robbie film hit the theaters, fans have been looking into all previous animated Barbie movies as well. But if you’re wondering about ...

The Barbie movie has taken social media by storm lately thanks to a marketing budget of 100 million dollars. Social media feeds have turned pink as Mattel has coordinated lots of brand partnerships ...

Forbes contributors publish independent expert analyses and insights. Monica is an entertainment reporter covering TV, film, and music. Directed by Gerwig and co-written by Gerwig and Noah Baumbach, ...

Is there anything more iconic than Barbie? From revolutionizing the toy market all the way back in the late 1950s to the massively popular 2023 feature film directed by Greta Gerwig and starring ...

There was a lot to love about this year’s blockbuster sensation – Barbie – including the outrageous costumes, music montages, and gripping monologues. But when it comes to looking for a movie to teach ...

As a marketer, female CEO and founder of multiple brands, I've been fortunate to witness some remarkable marketing campaigns in my career. However, few have captivated me like the "Barbie" movie. In ...

As the doll celebrates its 65th anniversary, Mattel execs Lisa McKnight and Kim Culmone look back at what the movie unearthed (see: Palm Beach Sugar Daddy Ken). By Nicole Fell Assistant Editor For ...

Sharon Stone is sharing details about a failed 1990s pitch for a “Barbie” movie decades before Greta Gerwig’s box office hit. Stone appeared on the “Fly on the Wall” podcast hosted by “Saturday Night ...